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Cincinnati's Schaller Family: Crafting American Flags for Over 100 Years

A Legacy of Patriotism in Cincinnati

In the heart of Cincinnati, Ohio, the National Flag Company stands as a testament to American craftsmanship and dedication. For over 150 years, this family-owned business has been producing American flags, with the Schaller family playing a pivotal role since 1903. What began as a small operation in the West End has grown into a symbol of national pride, creating flags that have adorned U.S. naval ships and been presented as gifts to world leaders.

The company's journey started in 1869, founded by Spencer and Craig. However, it was the arrival of George Schaller at the tender age of 12 that marked the beginning of a family legacy. George dedicated 73 years to flag-making, retiring in 1976, and set a standard of excellence that continues to define the National Flag Company today.

The Schaller Family's Enduring Commitment

Following in George's footsteps, Art Schaller Sr. joined the company in 1948, taking a break to serve in the Korean War before returning to his passion for flag-making. Rising to the presidency in 1977, he led the company until 2000. His son, Lawrence, took the helm from 2001 to 2005, before passing the responsibility to Art Schaller Jr., the current president who has been with the company since 1979. 'It's kind of in the Schaller blood,' Art Schaller Jr. remarked, highlighting the deep-rooted connection his family feels to this craft.

Today, Artie, the son of Art Schaller Jr., works alongside his father, ensuring that the tradition will continue into the future. The Schallers take pride in their hands-on approach, with skilled craftsmen like Art Jr. still sewing flags with needle and thread. This personal touch distinguishes their products, making each flag a unique piece of art and history.

The National Flag Company has also taken on significant projects, such as installing a 100-foot flagpole at American Trading Co. in Colerain Township and contributing to veterans' memorial projects. Their work is a constant reminder of the sacrifices made by American heroes, embodying a spirit of patriotism that resonates deeply with communities across the nation.

A Symbol of Quality and Tradition

The reputation of the National Flag Company rests on its unwavering commitment to quality. Every flag produced is a labor of love, crafted to meet the highest standards. From airports to cemeteries like Oak Dale, their flagpoles and banners stand as proud symbols of American identity, honoring those who have served and continue to serve this country.

As the company celebrates over 150 years of operation under the stewardship of the Schaller family, it remains a beacon of tradition in an ever-changing world. Their flags are more than just fabric; they are emblems of unity and resilience, sewn with care by a family that has dedicated generations to preserving this American legacy. The story of the National Flag Company is not just a business narrativeโ€”it's a heartfelt tribute to the enduring spirit of the United States.

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